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11 October, 2025

Africa’s Next Play: How Storytelling and Skills Will Shape the Billion-Dollar Sports Economy

Africa’s sports industry is on the rise, but talent alone is not enough. The future belongs to those who can tell powerful stories and build the skills to thrive in the global billion-dollar sports economy. Join us for the launch thought leadership webinar of the Building Business of Sports Institute (BOS) — a movement redefining Africa’s sports business future.

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